"Once you find true love, the dress should be a FORMALITY"

527 Lake Avenue
Ashtabula, Ohio 44004

What we do...

Finding "The" Dress

Congrats on finding the one you want to spend your life with! Now lets get you a gown that you love too. Don't panic....it's totally possible to get your gown at a price that won't make you take out a loan. We try to keep our gowns below $350, and at our prices they don't stick around long!(Shhhh....no one has to know it didn't cost you a fortune). 


The Selection

We carry lots of silhouettes and lot of bridal styles.  Classic, romantic or modern.  Satin, Lace, Organza.  Pure white, ivory, champagne, or blush.  You won't find a larger assortment of gowns at these prices.


We know that beauty comes in all sizes too....that's why we carry a wide assortment of sizes 0 to 28 that you can buy off the rack. What about Plus Sizes? We got you girl!  We strive to keep 1/3 of our inventory in sizes 16 to 28.  


No worries if it doesn't fit just right, we've got talented seamstresses who will make it look like it was made just for you!

The Finishing Touches

Have you priced bridal accessories at those specialty stores?  Girl, you're in for sticker shock!  

Not at Formality!  Just like our gowns, we keep the profits low and rely on smart brides like you to know that a veil shouldn't cost almost as much as a gown, and that you dont have to decide between bridal jewelry and a car payment.

Where do they come from?

We get our gowns from a lot of different sources....sometimes they are sample gowns, some were from brides who decided on a different dress, some have been down the aisle once before and are now available to you! Our inventory is always changing, but we've got a great eye for buying gowns....it's what we love to do!

Store Policies

Bringing a bride tribe....we allow up to 3 people to accompany the bride, however we require an appointment to make sure we can accommodate your group.


Layaway: We offer a 14 day layaway policy with a 50% deposit required.


There is a 3.5% credit card processing fee.


Because of our low prices, all sales are final. 


Prices subject to change.


We do our best to update social and digital media pricing and availability, but oversights are possible.

What about the "Littles"?

We believe that little girls shouldn't have to buy an expensive dress that they're going to grow out of...that's wht we offer a one week rental of flower girl dresses for just $17. 

RSVP (That's fancy talk for "Contact Us")

Visit Formality

Located in historic Ashtabula Harbor.  

Formality Resale

527 Lake Ave, Ashtabula, Ohio 44004

(440)251-0571

Storefront Hours

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